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The New Domain Name in Construction: .Build

This March, Associated General Contractors of America (AGCA) announced plans to release a new domain specific to the construction industry: .Build. Touted as a new top-level domain name, .Build has been available to the public for pre-registration since late April. For $99 per year, building industry websites can convert to .Build. The release comes at a time of increasing web competition, and the .Build team is banking on the fact that construction business owners will jump at a new opportunity to stand out from the crowd. The massive number of companies already registered with a .com domain has made the creation of original site names more challenging. With .Build, owners can use a clever, easy-to-remember website name previously snatched up by the competition. George Minardos, CEO of the .Build group, has shared that many businesses have already pre-registered with .Build. “I’ve spent my whole career in the construction business, so I wanted to make sure that the industry was well represented as the Internet expands and as technology plays an increasingly crucial role in the building industry,” Minardos explained. “In lieu of a .com name that has no meaning, a .Build name clearly states who you are, what you do and improves your ability to be found on the Internet by companies and individuals looking for your products and services” Minardos added. Apart from the clear label, other benefits of a .Build include increased SEO and new email options. Though the .Build platform is still in development stages, it has soon plans to launch features that are more comprehensive. Hosting and email forwarding will be coupled with associated elements that enable construction industry groups and suppliers to sell .Build domains, as well. Benefits of .Build ARI Registry Services, a leading provider of Domain Name Registry and Infrastructure Services, has partnered with the .Build team in its delivery of the web platform. Jeremy Ebbels, General Manager Registry Services Division at ARI Registry Services, has a clear vision for what .Build will bring to the construction industry. “.Build will be more than just another generic Top Level Domain,” Ebbels shared in a press release. “It will be an online community dedicated to serving the global building and construction industry through enhanced search, website design, a clear identity, relevant information and virtual markets.” .Build will also offer higher security features than other websites. The application process ensures security, as applicants must demonstrate that their new gTLDs employ the most current web security protocols available.

Testimonials

On behalf of Alfred Sanzari Enterprises, I would like to thank you for showcasing our company as a cover story in US Builders Review, and express our gratitude for a job well done in putting together an impressive editorial product. We already have received a great deal of positive feedback on the article and are confident it will be a very effective tool for sharing Alfred Sanzari Enterprises’ story, and our new hotel project, with a national audience of industry professionals. Please also extend our thanks to everyone on your team that helped in any way to produce this article. This was truly a collaborative effort.  Your staff listened to our feedback and was incredibly professional and accommodating to our requests throughout the entire process. We welcome the opportunity to collaborate with US Builders Review on future projects.
— Ryan Sanzari, Director of Operations, Alfred Sanzari Enterprises
Ryan at TrueLine was a pleasure to work with and we wouldn't hesitate to recommend him or TrueLine to anyone in the future. They were professional, organized and great to work with through the process!
— James Cahill, President and Partner, J. Calnan & Associates
The final product was an exceptionally well written and thorough story integrated with many of our project photos. It is a great endorsement of our company and our work that we are promoting on our website and through social media. We were impressed with the quality of the editorial and the professional follow-through.
— Susan Howell, Marketing Director for Howell Custom Building Group
The team at US Builders Review is professional and did a great job with your published article. They asked for and listened to my feedback and responded quickly to any requests I made.
— Susan Courter, Director of Business Development, R.E. Crawford Construction
The staff was very helpful and easy to work with while developing our story. They were always open to our ideas and provided us useful information to maximize our visibility using social media. We were certainly pleased with final article.
— Daryl Whitmer, Marketing Program Manager, Harrison French & Associates (HFA)
Kyle and his team were very professional and patient in explaining their program to us. Their communications were clear and concise and did a great job of guiding us through the process of getting published in their magazine.
— Michael Henthorn, Owner, Henthorn Commercial Construction
It was an absolute pleasure to work with the writers and editorial team at TrueLine Publishing for our recent article in US Builders Review. From the start of the project, it was apparent that everyone involved was very concerned with accuracy and getting the facts right. They were also very conscientious about soliciting our feedback and ensuring that we were happy with the content and with the manner in which Giroux Glass was described in the finalized piece.
— Barbara Kotsos, Director of Marketing & PR, Giroux Glass
Thank you all your efforts in putting together such a great article about our company in US Builders Review. DH Construction appreciates the professional manner in which your team worked with us to achieve the stateside exposure we were after; especially taking the time to get all of the facts correct. In short, the article was extremely well put together and we have already received a great deal of feedback, interest, and compliments as a result of the piece. Once again, we appreciate all the effort, and without a doubt, we will not hesitate to work with your organization again in the future.
— Daniel Harrigan, Principal, DH Construction
I would like to commend the US Builders Review staff for their work in developing and writing a fantastic article for Miller Contracting Group, Inc. It was truly a pleasure to work with their professional and well organized staff.
— Chuck Daniels, Business Manager, Miller Contracting Group Inc.
I would like to commend the US Builders Review staff for their work in developing and writing a fantastic article for Miller Contracting Group, Inc. It was truly a pleasure to work with their professional and well organized staff.
— Chuck Daniels, Business Manager, Miller Contracting Group Inc.

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Spring 2018

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