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The New Domain Name in Construction: .Build

This March, Associated General Contractors of America (AGCA) announced plans to release a new domain specific to the construction industry: .Build. Touted as a new top-level domain name, .Build has been available to the public for pre-registration since late April. For $99 per year, building industry websites can convert to .Build. The release comes at a time of increasing web competition, and the .Build team is banking on the fact that construction business owners will jump at a new opportunity to stand out from the crowd. The massive number of companies already registered with a .com domain has made the creation of original site names more challenging. With .Build, owners can use a clever, easy-to-remember website name previously snatched up by the competition. George Minardos, CEO of the .Build group, has shared that many businesses have already pre-registered with .Build. “I’ve spent my whole career in the construction business, so I wanted to make sure that the industry was well represented as the Internet expands and as technology plays an increasingly crucial role in the building industry,” Minardos explained. “In lieu of a .com name that has no meaning, a .Build name clearly states who you are, what you do and improves your ability to be found on the Internet by companies and individuals looking for your products and services” Minardos added. Apart from the clear label, other benefits of a .Build include increased SEO and new email options. Though the .Build platform is still in development stages, it has soon plans to launch features that are more comprehensive. Hosting and email forwarding will be coupled with associated elements that enable construction industry groups and suppliers to sell .Build domains, as well. Benefits of .Build ARI Registry Services, a leading provider of Domain Name Registry and Infrastructure Services, has partnered with the .Build team in its delivery of the web platform. Jeremy Ebbels, General Manager Registry Services Division at ARI Registry Services, has a clear vision for what .Build will bring to the construction industry. “.Build will be more than just another generic Top Level Domain,” Ebbels shared in a press release. “It will be an online community dedicated to serving the global building and construction industry through enhanced search, website design, a clear identity, relevant information and virtual markets.” .Build will also offer higher security features than other websites. The application process ensures security, as applicants must demonstrate that their new gTLDs employ the most current web security protocols available.

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My experience with US Builders Review was positive from start to finish. The staff conducted each interaction with the utmost professionalism, whether over the phone or by email. Beginning with the initial telephone interview US Builders Review carefully gathered information to form a draft document then incorporated my minimal edits required to achieve factual accuracy in the finished article. US Builders Review is a pleasure to work with.
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I would like to commend the US Builders Review staff for their work in developing and writing a fantastic article for Miller Contracting Group, Inc. It was truly a pleasure to work with their professional and well organized staff.
— Chuck Daniels, Business Manager, Miller Contracting Group Inc.
What a great team US Builders has put in place! Having worked with Victor Martins a few years back, I was pleasantly surprised that he remembered our experience and contacted us again about an updated article. Not only did Victor brainstorm with me about content that would resonate with readers, but he assigned an excellent writer, Molly Shaw, to our account. Her interview with my client, Bardi Heating Cooling & Plumbing, was professional and succinct; as was her writing style. We had very few edits and were pleased not only with the article, but how well it was enhanced by color photos. Much appreciated!
— Karen Bird, Owner of Strategic Marketing Services, Bardi Heating Cooling & Plumbing
It was an absolute pleasure to work with the writers and editorial team at TrueLine Publishing for our recent article in US Builders Review. From the start of the project, it was apparent that everyone involved was very concerned with accuracy and getting the facts right. They were also very conscientious about soliciting our feedback and ensuring that we were happy with the content and with the manner in which Giroux Glass was described in the finalized piece.
— Barbara Kotsos, Director of Marketing & PR, Giroux Glass
Professional with attention to customer’s needs. Well prepared vision for article while open to suggestions. Provided plenty feedback and review prior to final draft. Thanks in advance for the assistance and promotion of our organization!
— Jason Lee, LEED AP O+M, Director of Sustainability and Optimization for Harvard Maintenance
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— James Kowalski, Owner, Kowalski Construction Inc.
I would like to commend the US Builders Review staff for their work in developing and writing a fantastic article for Miller Contracting Group, Inc. It was truly a pleasure to work with their professional and well organized staff.
— Chuck Daniels, Business Manager, Miller Contracting Group Inc.
The staff was very helpful and easy to work with while developing our story. They were always open to our ideas and provided us useful information to maximize our visibility using social media. We were certainly pleased with final article.
— Daryl Whitmer, Marketing Program Manager, Harrison French & Associates (HFA)

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Spring 2018

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