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Stepping Aside for Joan Magill

We're guilty: Women in construction continue to be underrepresented

Joan Magill has let very little stand in her path.

Not patronizing men as she gained status and clout in Maryland’s real estate market.

Not a disgruntled ex-employee who once stole all her clients (she got them back).

Not a herd of buffalo that once gathered on one of her properties and somehow had to be relocated.

And not the fact that this magazine has never had a profile of a woman as its cover story.

As the face of the most recent US Builders Review edition, Magill appears dressed in all black, half seated, half lying down against an off-white background. She leans over her company’s 3D logo, looking directly at you.

Landmark moments like this aren’t supposed to be embarrassing. Yet they are when they occur so far after their expected arrival.

Magill deserves to be on the cover of a magazine. She’s an exceptional person, and we are honored for her to break our long-lasting drought.

Celebrating the first woman-as-cover-story is, in a way, ludicrous. It’s like declaring victory for landing on the moon—50 years from now. Or seeking credit for pouring a concrete foundation hundreds of years after concrete’s invention. Been there. Done that. A long, long time ago.

And yet there is a lesson to be learned and shared through our placement of Joan Magill’s story.

Too often, groups of people forestall moving forward because it requires admitting past wrongdoing.

Often, it happens after a major turning point, a quieter form of discrimination that exists out in the open. Schools were segregated long after slavery was abolished, and recent government studies show a trend back towards less diversity in schools. Today, women’s wages continue to trail men’s long after the landmark Equal Pay Act of 1963 was passed to abolish such unfairness.

To put it in the terms of construction: How many projects would be completed sooner if every hitch was admitted to and addressed, then and there? How many flawed designs would be avoided if designers only shared their conundrums with their clients, unafraid of appearing weak or incompetent?

This point may seem trivial, but there’s plenty at stake.

Evidence abounds that the building industry must do more to realistically level the playing field not only for women, but for veterans and ethnic minority groups that struggle to compete in the lucrative construction industry. The fact that a woman has only once appeared on the cover of US Builders Review, a publication that identifies as the voice of the construction industry, reflects the male-dominated environment.

If you don’t believe us, consider what the government has to say.

In December 2016, the U.S. Department of Commerce’s Minority Business Development Agency released a report that found among minority business enterprises, 86 percent struggle with networking barriers, 83 percent struggle to meet bonding requirements, 78 percent struggle to receive timely payments and 77 percent lack access to the capital necessary to take on the contracts they bid.

All of which indicates, despite decades of government incentives and requirements to include minority owned businesses, struggles abound. (And not just for the DBEs or MWBEs, as they’re known. Read about the struggles of contractors in meeting restrictive government requirements to hire DBEs and MWBEs here.)

Gender notwithstanding, Magill deserves to be on the cover of a magazine. She’s an exceptional person, and we are honored for her to break our long-lasting drought.

And she is a sharp reminder to never stop looking inwards. We hope our readers will do the same, and that they will turn to US Builders Review when they do.

Read Magill’s full story, and more, in our latest edition.

Testimonials

Working with Kyle at TrueLine Publishing was a great experience. We are quite pleased with how the article about Souder Brothers turned out. The magazine article and photo spread is going to be a very effective tool to use in our marketing. If you have the opportunity to be featured in a project like this, I would recommend doing it. Kyle and his team made the whole process very smooth and we are happy to have been a part of the latest edition of US Builders Review.
— Corinne Schaffer, Project Manager, Souder Brothers Construction
I was contacted as a nominee for the Greenbuild Editor’s Choice 2016 recognition and I couldn’t have asked for a better experience. Working with US Builders Review has been a blessing for my company. Erica Berry took an awesome interview in the initial call as she gathered data for the article. She was concerned about how we became us, and she made me feel important by listening and taking notes. Then there is Ian Nichols who made me feel so comfortable in sharing my story, and Molly Shaw who interviewed me as well, as she was getting ready to create an awesome article about my company -- and I must say she nailed it on the first run! What a pleasure it has been to work with everyone. This feature on Container Homes USA will help me push the company into the forefront at the Greenbuild Expo 2016.
— Derrick C. W. Childs, Director Construction & Design, Container Homes USA
The team at US Builders Review is professional and did a great job with your published article. They asked for and listened to my feedback and responded quickly to any requests I made.
— Susan Courter, Director of Business Development, R.E. Crawford Construction
Ryan at TrueLine was a pleasure to work with and we wouldn't hesitate to recommend him or TrueLine to anyone in the future. They were professional, organized and great to work with through the process!
— James Cahill, President and Partner, J. Calnan & Associates
Kyle and his team were very professional and patient in explaining their program to us. Their communications were clear and concise and did a great job of guiding us through the process of getting published in their magazine.
— Michael Henthorn, Owner, Henthorn Commercial Construction
The staff was very helpful and easy to work with while developing our story. They were always open to our ideas and provided us useful information to maximize our visibility using social media. We were certainly pleased with final article.
— Daryl Whitmer, Marketing Program Manager, Harrison French & Associates (HFA)
It was an absolute pleasure to work with the writers and editorial team at TrueLine Publishing for our recent article in US Builders Review. From the start of the project, it was apparent that everyone involved was very concerned with accuracy and getting the facts right. They were also very conscientious about soliciting our feedback and ensuring that we were happy with the content and with the manner in which Giroux Glass was described in the finalized piece.
— Barbara Kotsos, Director of Marketing & PR, Giroux Glass
What a great team US Builders has put in place! Having worked with Victor Martins a few years back, I was pleasantly surprised that he remembered our experience and contacted us again about an updated article. Not only did Victor brainstorm with me about content that would resonate with readers, but he assigned an excellent writer, Molly Shaw, to our account. Her interview with my client, Bardi Heating Cooling & Plumbing, was professional and succinct; as was her writing style. We had very few edits and were pleased not only with the article, but how well it was enhanced by color photos. Much appreciated!
— Karen Bird, Owner of Strategic Marketing Services, Bardi Heating Cooling & Plumbing
TrueLine Publishing was a delight to work with. They were extremely patient and worked diligently to get our article written and published. The team always responded in a timely manner and was courteous. I look forward to working with TrueLine Publishing in the future and will recommend them to other businesses.
— Crystal Leos, Business Development, DALLASWHITE Property Restoration
Kyle Gahm was instrumental in coordinating this project from beginning to end. He was always available and a pleasure to work with. It would be a pleasure to work with Kyle down the road. Bill Keaton was very impressive in raising money from advertising which resulted in ASE getting the cover story, so thank you Bill. Lia Prysunka and Jeanee Dudley are both very impressive individuals who deserve a lot of credit for this featured piece. They were both very patient and accepting of any changes we suggested. The format, quality, and resolution was awesome. To sum it all up: Our upper management, who never have been high on PR and things of this nature said that it was "absolutely fantastic" and were blown away. They now are requesting multiple copies of the full magazine and are very proud of the work you all put in. Thanks again.
— Ryan Sanzari, Director of Operations, Alfred Sanzari Enterprises

LATEST EDITION

Spring 2018

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