Case Studies

White Construction Group

Integrity and Intelligence Leads to Innovation

White Construction Group (WCG) is a family-owned and -operated general contracting firm based in Castle Rock, Colo. WCG works in Colorado and the Rocky Mountain West with clients to plan and prepare projects, execute the build and even follow up afterward to ensure client satisfaction. The team at WCG specializes in design-build, adaptive reuse and historical restoration.

Tim White, president of WCG, founded the company in 1985. He grew up in eastern Colorado with three sisters and two brothers. Tim put himself through school by working three part-time jobs, one of which was for a large commercial construction company. When he first went to be interviewed, the owner asked Tim where he saw himself in five years. Tim replied, “In your seat.”

Tim continued working hard after college and decided to start his own firm. Today Travis White, Tim’s son and head of the marketing department at WCG, proudly follows in his father’s footsteps with the same ambition. The White family’s drive to succeed translated to the company, as WCG has built its success on a strong reputation between employees and clients. Clients return to WCG for additional work and continually refer the company to others. This referral system has helped slowly grow WCG to the company it is today. In 28 years the team at WCG has completed more than $500 million in construction projects.

During peak construction months WCG employs up to 50 people. The company maintains a network of subcontractors WCG has come to rely on for various aspects of jobs. WCG’s widespread recognition doesn’t stop there.

Travis says many believe WCG’s headquarters is one of the nicest buildings in town. The company has also been responsible for many municipal buildings, including the town’s police station and town hall, in addition to many redevelopment projects. The American Builders and Contractors association has recognized the company with the Step Platinum Award and Outstanding Safety Record Award. Many in the Castle Rock area continuously compliment the WCG team for the town’s completed projects.

Building Masterpieces

WCG has focused recently on historic preservation and reuse projects. One such project was the Trinity United Methodist Church in Denver. The company worked for three years to replace the exterior’s failing sandstone with denser, less absorbent sandstone to withstand harsh weather. Some stones masonry experts handled weighted up to 1,000 pounds with work reaching as high as 170 feet above street level. The total project cost $1.8 million.

In continuing the company’s work within the community, WCG completed the Rink at the Rock in November 2012. The community ice rink – which is located downtown and shaded by a sprung tension structure – officially opened in time for the community’s historic Starlighting ceremony.

Another large project WCG completed was designing and building an indoor arena on the Douglas County Fairgrounds. The project cost $2.8 million and features a 180-foot by 280-foot arena in a pre-engineered metal building with a concession area, restroom facilities, bleachers, an announcer’s booth, audio system and special soil for the arena approved by the American Quarter Horse Association. Designing the pre-engineered building and installing all the infrastructure was a challenge for the company to complete in nine months, but the team met the goal. Thanks to WCG, the arena was ready for community events.

WCG is also proud to note the team’s enhancements to the Mariposa and Elati light rail facilities. For the RTD FasTracks project, the client was impressed with the company’s ability to be flexible as changes were made and worked as a team to complete the project within the required time frame.

Reconfiguring Operations for the Future

Travis says the company recently took a hard look at its operations. WCG called in a consulting firm to help assess the best needs for the company as growth continues. “The company has also implemented a best practices meeting,” says Travis. “From those meetings, information is gleaned to make the company’s operations even better.”

At the end of 2012 WCG began implementing a new marketing strategy, which included reaching out to both new and existing clients. Part of the company’s plan includes reorganizing some of the management team, as well. “Our goal is to focus on adaptive reuse and renovations while the economy for new builds is still down,” elaborates Travis. “Hopefully, when the market turns around, we’ll have the foot in the door to be successful.”

Tim is still actively working to better the company, as well as the work employees perform, ensuring WCG’s continued success. Ultimately, White Construction Group sees the future as bright and will continue to grow on the solid foundation laid 28 years ago.

Published on: March 28, 2013


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