Case Studies

Storetech Inc.

Building custom commercial interiors for more than 30 years

In 1982, brothers Glenn and Curtis Calabrese established Storetech Inc. (Storetech) as a small residential construction company building business in southern Florida. Over more than three decades, the business has grown and diversified. Glenn and Curtis now lead a team of 35 full-time employees who work with clients from conception to completion, selecting locations, pulling together unique designs and building out beautiful custom interiors that express a memorable brand identity and showcase products.

Glenn, president of Storetech, has several decades of experience in the construction industry. “Curtis and I grew up in the business,” he notes. “Our family has been in construction forever.”

The brothers have leveraged this experience with a strong skill set and dedicated team to build an international geographic footprint for the business. Based in Delray, Fla., the crew works throughout the United States to help a long list of repeat customers achieve functional spaces with strong aesthetics.


Turnkey solutions

Storetech’s start to finish approach means that clients work hand in hand with the contractor throughout the entire process to build stores, hotels, restaurants, spas and other commercial spaces that convey a strong consistent message while serving the functions of a business. The design department is highly skilled and experienced in creating floor plans that lead to increased traffic and profitability.

Once a design is together, the team gets to work. Storetech performs a majority of the work, with in-house drywall, painting, carpentry, cabinetry and finish work capabilities. Clients can rest assured that experienced craftsmen are working on each space. Quality and efficiency are priorities for Storetech. Glenn and his team take great pride in the ability to turn around unique projects on time. Each site is assigned a project manager and superintendent who work closely with the estimator to guarantee that the final product exceeds customer expectations.

In-house millwork and fixture construction are world-class at Storetech. The company headquarters hosts a state-of-the-art production facility where experienced cabinetmakers craft customized cases, desks, cabinets, shelving and architectural features. Each product is built specifically for the job at hand, offering customers one-of-a-kind interiors at competitive prices.

A strong portfolio

The Storetech crew has combined these diverse capabilities to create gorgeous interiors all over the United States and the Caribbean. Repeat business makes up a greater portion of revenue and longtime clients include major retailers, such as the Gap, Banana Republic, Old Navy, Rolex, Cartier, Lucky Brand Jeans and Omega. Many of these relationships have spanned a decade or more. Storetech has become the go-to interior designer and contractor for many major brands.

Recent projects include an Old Navy store in Miami’s Aventura Mall. The crew also completed a store for Cartier, a premier jewelry and timepiece brand, in Las Vegas. Also on the docket in 2014 was a Lucky Brand Jeans store in The Gardens Mall, a high-end shopping center in Palm Beach Gardens, Fla.

For each of these locations, Storetech created custom interiors, designing and constructing everything from the walls to the display racks. Particularly with major retail brands, Storetech’s knack for brand consistency is a huge selling point and a great reason to work with the team over and over again. The business has worked with the Gap for 18 years and Marriott Hotels for 27 years, only two examples of many longstanding partnerships for the team.

While each project stands out in its own way, Glenn says working with independent retailers is often the most rewarding. In these one-off projects, there are fewer restrictions for brand consistency. Glenn’s team can let their creativity run a little wilder and build truly unique pieces for these smaller stores.

One of these smaller, albeit growing, clients is Maui Nix Surf Shops. Storetech has worked with the growing retailer for 12 years and has built eight stores for the company. A recent project in Fort Lauderdale, Fla., for the brand has been one of Glenn’s personal favorites.

Building success

Despite several years of uncertainty for the United States economy, Glenn says his team has been on a track of slow but steady growth. “While 2009 was our worst year, things have improved since,” he explains. “We had to reinvent the company. We went back to our roots and did a lot of residential work. Now we are growing. The market still has not stabilized, so we haven’t determined any specific growth figures for the coming years, but things are looking good for us.”

The ability to retain repeat business has been a major factor in the company’s success. Glenn and Curtis take great pride in their relationships with customers and strategic partners. Aside from profitability, Glenn notes that return clients are his greatest indicator of company performance. In the coming years, regardless of how the business grows, Storetech Inc. will continue to foster and maintain strong relationships while building outstanding interiors across the globe.

Published on: April 6, 2015

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